5 Rules for Effective Job Titles


By: Leonard Palomino

As the first thing candidates see, in bold colored lettering, the job title greatest impact on whether candidates will click on a listing. Here’s how to write good ones.

1- Be specific.

An effective title contains information regarding the industry, function, and level of the role. For example, instead of using “Analyst” as a job title, use more descriptive titles like “Senior Financial Analyst” and “Entry Level Business Analyst.”


2- Avoid abbreviations and acronyms.

Terms like “Mgr,” “Mgmt,” and “Sr” are not consistently used and can be confusing to candidates. Spell out words fully to ensure that the title is comprehensive and distributed to the correct audience. The exception to this rule is use of common industry specific abbreviations or acronyms. For example, it is preferable to use “CRM” in place of “customer relationship management.” Industry accepted acronyms are also acceptable, such as “RN” for “registered nurse.”


3- Make it easy to understand for candidates outside of your company.

Your company may use fun and eccentric job titles like “Customer Happiness Advocate,” or perhaps your company uses internal job IDs like “Team Lead II (028959).” Remember that external job candidates are likely to be unfamiliar with the unique naming and hierarchy of your company’s positions. Well-qualified candidates may not make the connection between the job title and their own qualifications and therefore not click on the ad. Keep your job title basic but descriptive.


4- Avoid superlatives or idiomatic phrases.

Some companies like to use idiomatic phrases to describe employees, like “rock star,” “ninja,” and “guru.” Spoken informally, such phrases imply expertise and high performance. However, colloquial phrases are easily misclassified by search engines and can negatively impact the relevancy of your job description. Your job listing might appear on the wrong queries or to fail to show for the right ones.


5- Leave out extraneous information.

Since the job title is the most important factor in determining relevancy, keep it clean and uncluttered. Do not include salary or location information, job codes, non-alphabet symbols or any other information not relevant to the title itself. Place these details within the job description.


Posted in Business, Human Resources, Management, Work | Leave a comment

6 Things Anyone Can Do To Greatly Lower their Stress Levels

By: Gareth Lloyd

The feeling is one of sickening familiarity. A tightening in your chest. Beads of sweat spilling off your skin. An aggressive buzzing in your brain that feels like someone has stuffed a disturbed hornets’ nest inside your head. It’s one of the most overwhelming emotions that every single human is forced to contend with almost on a daily basis. Panic, anxiety, and helplessness all violently crammed into one unpleasant little parcel: the sensation of stress.

No one is exempt or safe from this exhausting emotion. Not even that happy-go-lucky chap you see strolling down the street whistling “Always Look On The Bright Side Of Life”. Even he will succumb to the overpowering thud of stress from time to time.

Whilst it may be of no solace to hear that you’re not the only one who occasionally feels like their head may explode, the fact that everyone has stressful episodes remains a valid point. Stress, whichever way you look at it, is part of the human condition. If there’s one thing humans are good at, it’s finding ways to deal with the issues the body can create, and make life easier for ourselves as a result.

Stress is so common that many people choose to ignore it, knowing it will ease up by the time they hit the hay. Without apposite management, stress can manifest itself into something much more serious. Listed here are 6 proven ways to cope with stress, allowing you to continue living your life in a healthy, happy manner.

  1. Breathe

The stress-relief technique that pretty much everyone’s heard of, the act of breathing nonetheless remains an important point as any when it comes to cooling down the angry blood that’s raging around your body. Taking a long, deep breath to calm yourself in stressful situations isn’t just one of those old wives’ tales that your grandmother used to swear by – it’s medically proven to be beneficial.

Slow, deep breathing distracts the mind from whatever else might be going on, and actively lowers the bubbling blood that’s brought on by stress. What’s more, cortisol – a hormone released in the body in response to stress – is significantly lowered after taking long inhalations of fresh air, allowing your brain and body to return to their normal functions.

It may sound strange, but practicing breathing can help you to build up a tolerance towards the impact that stress has on your life. By partaking in yoga sessions, engaging in frequent breathing exercises, and meditating, you can train your body to become one big relaxation machine – counteracting the horrid effects when Mr. Stress comes a-calling.

  1. Write

Stress can build up in anyone who is left to their own thoughts for too long. Without a frequent source of release, the mind can become clouded with concern, panic, and extreme frustration. Humans weren’t meant to be left to their own imaginations.

Instead of allowing a bewildering jumble of thoughts and ideas to bump around inside your head, let them tumble out onto your computer keyboard or notepad instead. Type away at your desk and channel your emotions into your hard-drive. Scribble your feelings onto a piece of paper. They don’t even have to make sense. Just punch away at your computer on a day-to-day basis for five or ten minutes, and you might be surprised at how light, airy and carefree you feel afterwards.

  1. Walk

One of the most effective techniques for dealing with stress often raises a few eyebrows, but a whole host of scientific evidence exists to suggest that walking is one of the best methods available.

If you’re ever feeling the tension building up in your brain and body, drop everything and simply go for a stroll. Keep yourself at a nice, leisurely pace, and breathe normally.

Walking provides your body with an ideal outlet for the build-up of energy that stress can create, and acts as a sensory distraction for the brain as your mind is forced to take in a plethora of sights, smells, sounds and signals.

After you try it once, and undoubtedly recognize its benefits, be sure to make exercise a regular thing. Providing the body with a healthy, frequent method of releasing accumulated energy is a great way to help fend off the effects that stress can impose, and ultimately keeps you fit and healthy as a result.

  1. Laugh

If you’re stressed, the last thing you probably feel like doing is laughing. But if you are able to muster up even the smallest chuckle during your day, you’ll soon begin to find that the effects of stress slowly slip away.

When we laugh, the body releases happy hormones called endorphins, which actively counteract the blood-boiling chemicals that are produced when stress hits home.

Laughing allows us to take in a momentous supply of fresh oxygen from the air, stimulating the muscles and providing our system with some healthy shock treatment that eases tension brought on by stress.

If you ever begin to experience that oh-so-familiar feeling amplifying inside you, take a break to flick through some online joke sites, watch some funny YouTube clips, or scroll through some old photos of you and your family/friends that always cheer you up.

Laughing is something we need to do every day to stay healthy, and is great way to keep the nasty effects of stress at bay.

  1. Friends

Surrounding yourself with the people you love can ultimately be half the battle to combating stress. Even the most confident people feel most comfortable when in the company of others that they’ve come to know and love, and whilst going out to meet new people often has great results in the long-term, it can often be a difficult and mildly stressful experience initially.

If you ever catch yourself with your chin in your hands and a throb in your head, reach for the phone, ring someone you love, and arrange to do something fun. Even sitting at home with a cup of tea and a friend can really help to relieve high levels of stress as it focuses your mind onto something you love. What’s more, it gives you a perfect outlet to vent some frustration. After all, that’s what friends are for.

  1. Sleep

More recently in society, the human body has been forced to adapt to being constantly surrounded by moving images. Of course, this wasn’t always the case, and the constant exposure to glowing screens is in fact able to generate stress given how it prevents us from sleeping correctly.

Basically our lives are balanced by circadian rhythms – a set of strict patterns that the body operates by so that we can eat, sleep, rest, play and function without feeling constantly drained.

Ultimately, high exposure to glowing screens disrupts our circadian rhythms, meaning that when it’s time to hit the sack, the body doesn’t necessarily feel ready to shut down.

Sleep is absolutely essential for avoiding high stress levels. Everyone needs good amounts of rest, and by remaining glued to a computer screen for the entire day without taking a break, your body will suffer the consequences, and stress will rise as a result.

Take frequent breaks away from the screen, get some sleep, and see your stress ease up. 

Posted in Health & Fitness, Lifestyle, Personal Development | 2 Comments

6 Surprising Reasons Why Charging More Transforms Your Business

Charging a premium price can mean the difference between effectively making minimum wage and living a rich life. After increasing my price, my profit jumped from $90,000 to $1.5 million!

By: Russ Ruffino

That eye-opening moment …

That moment when you add up all of the hours you’ve worked over the life of your business, and you come to a scary realization:

You could’ve made more money working at McDonald’s or in a basic office job!

If you’re an entrepreneur, you’ve probably had this realization at least once. (Maybe you’re even experiencing it right now.)

This is the dark side of entrepreneurship that few people actually talk about.

Despite what you read in the media about entrepreneurs living lives of passion, purpose, and prosperity, the opposite is true more often than not.

There’s a simple way out of this Walking Dead cycle. It’s so obvious that

I’m surprised it’s not talked about more …

Increase your price.

The Simple Change That Almost All Entrepreneurs Should Immediately Make

Undercharging is one of the main reasons that entrepreneurs end up in the Walking Dead vicious cycle. Yet a surprisingly large share of entrepreneurs undercharge (27 percent to 57 percent, depending on the source you use).

I started off my career failing because I was undercharging. I remember the exact moment when I realized I would have actually made more money per hour if I had just stayed at my full-time J-O-B that I hated. From my trial and error over time, I figured out a way to 100x my price. As a result, my profit jumped from $90,000 to $1.5 million.

It is hard to overstate how big that jump is. It’s the difference between saving a few thousand per year and living a middle-class lifestyle, and living a rich lifestyle, never having to worry about money, and saving more in one year than most people save in a lifetime. It means being able to hire a world-class team and working fewer hours; I only work 20 hours per week.

Here are six real–and surprising–reasons, from my business experience and academic research, that you should raise your price today.

Reason No. 1: It Allows You to Buy Traffic and Scale Your Business More Easily

We live in an amazing time. You can precisely target the people who are the best fit for your product or service and send them a message in the form of an advertisement.

Buying traffic is amazing, because it’s so easy to scale. Once you have a funnel that works, when you want to grow your business, you just have to buy more ads.

Would you rather get a steady, scalable stream of qualified leads like clockwork using the same ad over and over?
Or would you prefer to keep beating on doors every day just to get new leads?

I pay $40 to $50 for every potential client that books an appointment with us.

I gladly pay this, because my programs range from $5,000 to $25,000, and one out of every 12 leads turns into a sale.

Reason No. 2: A Small Increase in Price Often Leads to a Larger Increase in Profit

Let me illustrate this through a simple hypothetical example. In this case, doubling the price multiplies the profit by 11 …

The same principle applies across companies of all sizes. For the average S&P 500 company (one of the 500 largest U.S. companies), McKinsey estimates that a 1 percent increase in price would increase profits by 8 percent.

Reason No. 3: Charging 10x Doesn’t Require a Significant Change to Your Business

To justify a 10x price increase, you don’t need to invest 10x in your product.

Small, strategic tweaks can create exponential growth.

As I explain in Use This Strategy to Get 5 High Paying Customers in Just

One Week, you just need to tweak these three things correctly:

  1. Update your service’s value proposition to potential customers.

  2. Streamline your product to deliver on that value proposition.

  3. Target the most profitable customers in the sales funnel.

Reason No. 4: It Attracts the Right Clients

In many ways, your price determines whom you attract. If you raise your prices (especially 10x), you will attract people who value their time so much that they are willing to pay a premium price to have their problem solved.

Lower prices often attract a do-it-yourself market who pride themselves on minimizing their costs even if it means sacrificing their time.

A more profitable customer can mean the difference between a $20,000 business and a $2 million one.

Reason No. 5: It Gives You a Margin for Error

It’s impossible for us to predict all of the things that will happen.

Unexpected problems occur. Markets change. Employees don’t work out. The only thing that is sure is that something will probably go wrong.

The result is that things always take longer than you think they will.
When you have a razor-thin profit margin and a project takes too long, you lose money on each customer.

This is the sad reality that many entrepreneurs find themselves in.

They’re working themselves to the bone to lose money. That’s when you start wondering if you should’ve taken a job at McDonald’s.

Why go through all of that agony?

Having premium pricing allows you to still be very profitable even when unexpected things happen.

Reason No. 6: People Will Value the Product and Brand More Highly

We tend to evaluate higher-priced products as better quality. This is otherwise known as the price-quality heuristic, a mental shortcut we use to assess a product.

Even the taste of food can be enhanced when you change the price. A study of 140 restaurant buffet diners showed that people who paid $8 rated the buffet as being 11 percent better than those who paid just $4.

That’s double the price, and they liked the food even more!

Take Action

When you don’t make the profit you want, what do you do?

Most entrepreneurs take the hard way…

  1. They raise capital.

  2. They work harder.

  3. They get more customers.

In my experience, for nine out of 10 service-based businesses, these are all the wrong approaches, because they don’t solve the fundamental problem.

The core problem is often not charging enough!

The beautiful thing is that this also happens to be the easiest solution.

For my step-by-step process on how I raised my price 100x, read Use This Strategy to Get 5 High Paying Customers in Just One Week.

Posted in Business, Entrepreneurship, Management, Work | Leave a comment

Various Job Vacancies at a major textile factory in 10th of Ramadan – Egypt

1 – Sales Manager – 10 years experience, industrial background, preferably textile
2 – Human Resources Manager – 10 years experience, industrial background, preferably textile
3 – Secretary to CEO – 5-10 years of experience, fluent in English, very good at PC applications
4 – Social Media Specialist – creative, multi-tasker, able to create and maintain various social platforms
For those interested, please check attached links.
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6 Steps to Confronting Passive-Aggressive Behavior

By: Signe Whitson

Do you know someone who is overtly cooperative but covertly defiant? Do you live or work with a person who chronically procrastinates, carries out tasks with intentional inefficiency, or acts as if he or she is the victim of your impossibly high standards? If you know this feeling of being on an emotional roller coaster, chances are good that you are dealing with a passive-aggressive is person.

Passive aggression is a deliberate and masked way of expressing covert feelings of anger (Long, Long & Whitson, 2009). It involves a variety of behaviors designed to get back at another person without the other recognizing the underlying anger. In the long run, passive-aggressive behavior can be even more destructive to relationships than aggression. Over time, relationships with a person who is passive-aggressive will become confusing, discouraging, and dysfunctional.

Below, I share a real-life passive-aggressive encounter between a husband and wife, and explain how they could confront and change this destructive pattern of interaction using the process of “benign confrontation.”

For many, confrontation is a scary prospect: Whether out of fear of receiving a person’s anger or out of discomfort with exposing someone’s emotions, some people spend a lifetime hiding from face-to-face, direct communication about others’ behavior. Passive-aggressive individuals know this. They bank on it. In fact, they often select their adversaries based on who will be least likely to attempt to unmask the anger that they so desperately want to keep hidden.

The bad news for those who shy away from confrontation is that without directly addressing passive-aggressive behavior, the pattern will play out against them again and again. The good news is that benign confrontation is nothing to be afraid of. It is not an in-your-face, anger-inspiring, make-them-admit-what-they-did kind of authoritarian tactic. Rather, it is a quiet and reflective verbal intervention skill in which an adult gently but openly shares his or her thoughts about a person’s behavior and unexpressed anger. It is based on the decision not to silently accept a person’s manipulative and controlling behavior any longer.

See how the six-step process of benign confrontation plays out in this husband-wife dynamic:

Richard liked to relax at night when he got home from work. He loved his family, but when it came to the evening hours, he wanted time to himself. And for the month of January, he had had it this way. In helping their 2-year-old daughter, Hayley, adjust to a “big-girl bed,” his wife, Kelly, had taken full responsibility for the bedtime routine. By February, Hayley was able to settle down within 15 minutes and stay in her bed to fall asleep. One night, Kelly asked Richard if he could put Hayley to bed. Richard agreed with the request and went upstairs with Hayley.

From downstairs, Kelly could hear squeals of laughter. She thought to herself, “How nice that they are getting some playtime together.” After 20 minutes passed by, she heard the loud slam of a closet door, and wondered if Hayley needed a new diaper or change of pajamas.

When 30 minutes had gone by and loud music started to play from Hayley’s room, Kelly could feel her anger rising. Forty-five minutes after she asked Richard and Hayley to go upstairs for bedtime, Kelly went up to the room and opened the door. Hayley was out of her fleece pajamas and in a bathing suit, sun hat, Barbie sunglasses, and a pair of brand new, too-big, hot pink water shoes.

Hayley ran to her mother with a huge, wide-awake smile: “Bedtime so fun!”

Kelly glared at Richard and exited the room quickly. When he returned downstairs another 35 minutes later and faced Kelly’s angry barrage of questions about what he was thinking and why he would defy the soothing bedtime routine she had worked so hard to create, Richard feigned innocence: “What? We were just having some fun!”

The situation was clear; Richard didn’t want to bother with bedtime routines. Rather than tell Kelly this, and risk an argument over sharing childcare responsibilities, he chose a passive-aggressive response to the situation. The cunning of his personal choice was unmistakable: If Kelly had argued with his stated intention of having fun with his daughter, she would surely have appeared an uptight, no-fun mother—and an overly controlling wife.

Richard’s strategy netted a significant short-term win for both his daughter and him: Hayley thoroughly enjoyed bedtime that night and thought her Daddy was the coolest in the world—and Richard would not be called upon to help with this evening responsibility for months to come. Winning a battle, however, sometimes results in losing the war. The long-term impact of chronic passive-aggressive behavior on Richard’s marriage was already beginning to take its toll.

Not wanting to continue harboring feelings of chronic irritation toward her husband, but also unwilling to carry all of the childcare responsibilities on her own, Kelly can use benign confrontation to communicate with Richard about the incident.

1. Know it when you see it.

Once Kelly is aware of typical patterns of passive-aggressive behavior, she can recognize that her husband is expressing unspoken reluctance to give up his evening free time through the intentional undoing of an established bedtime routine. Rather than responding with anger or having a bedtime tantrum worthy of their two-year old, recognizing Richard’s behavior for what it is will help Kelly keep her cool.

2. Decline the Invitation to argue.

While Kelly waits downstairs for Richard to put Hayley to bed, she should manage her rising anger through self-talk strategies: “Richard didn’t want to put Hayley to bed tonight. Rather than telling me in words, he is showing me through this passive-aggressive behavior. I will not allow myself to get caught up in a no-win argument.”

3. Acknowledge the anger.

When Richard returns downstairs, Kelly should share her thoughts about his underlying anger.

KELLY: I have a thought I’d like to share with you. I asked you to put Hayley to bed tonight. You agreed without hesitation, and I appreciated that. When you spent over an hour upstairs and played instead of settling her down, it disrupted her bedtime routine. I know I have explained how important the routine is, so what I am wondering is why you decided to change it.

RICHARD: We were just having some fun. Oh my God. Why can’t you just relax a little?

KELLY: I just can’t help but think that there is more to it than that. I am wondering if a part of you may be upset with me for having asked you to put Hayley to bed when what you really wanted to do was relax downstairs. Is it possible that you went overboard with the fun and games so that tomorrow night I would be less likely to ask you to take charge of bedtime again?

4. Manage the denial.

No matter how non-threatening the language Kelly chooses (Is it possible that; My sense is that; I am wondering if…), it is almost certain that Richard will cling to his story that he and his daughter were just enjoying their time together.

If Kelly were to push harder, Richard would likely become more defensive and justify his role as the fun-father victim of an overly rigid mother. If she were to use angry “you” messages, or seek revenge in a counter-passive-aggressive way, she would reinforce his original passive aggression.

It will best serve Kelly to simply leave Richard with her thought, as demonstrated below:

RICHARD: I don’t know what you are talking about. I got her to sleep, like you asked. I haven’t spent time with her all day. Lighten up!

KELLY: Okay. It was just a thought I wanted to share with you.

5. Go there again (when necessary).

The next time Kelly asks Richard to put Hayley to bed (or share a different parenting responsibility), it will be essential for her to communicate clear expectations and her thought process behind them.

Though this my go a long way in preventing predictable passive aggression, similar situations will inevitably arise that relate to household or childcare responsibilities—and when they do, Kelly should remind Richard of the thoughts she shared after the bedtime incident:

KELLY: Richard, I have a thought about what is going on here. This situation feels a lot like the one we had last week when I asked you to put Hayley to bed. I shared with you then that I thought you might have been angry at me. I am wondering if the same thing might be going on right now.

6. Build the relationship.

At a later point, it will be worthwhile for Kelly to affirm the strength of Richard’s bond with Hayley and ways that he might enjoy their time together. By building in free time for Richard at home, Kelly may help him feel more open to sharing parental responsibilities. When she acknowledges the household responsibilities that he does well, Kelly can chip away at the hostility he feels at his “relaxation” time eroding.

In partnership with the benign confrontation of unacceptable passive-aggressive behavior, both members can nurture and strengthen the overall relationship. This, in turn, defuses some of the angry feelings that would otherwise fuel the next passive-aggressive argument.

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5 Things Real Leaders Do Every Day, According to Henry Ford

By: Adam Toren

As we start to head toward summer, many people look forward to vacation and a pace that begins to slow down, but not entrepreneurs. Entrepreneurs know that when it’s hot outside, the heat is on just as strong internally.

Summer is a great time to push hard and develop not just your business skills, but your leadership skills. In fact, it was in the summer of 1899 that industrial giant Henry Ford left his position as chief engineer at the Edison Illuminating Company’s headquarters to concentrate on automobile production.

Ford knew that he needed to leave the safety of his position to explore life as an entrepreneur on his own terms. While we know Ford as one of the great inventors of America, if you’ve ever studied his leadership skills, they too are truly astonishing.

Leadership, like entrepreneurship, is an often aspired-to position, but it’s rare for most to actually achieve and display true leadership capabilities. Being in a role where you’re the boss, the supervisor, and for entrepreneurs, the founder doesn’t by default mean that you’re a good leader.

You can start a business, but that doesn’t mean you can lead a movement, or even a staff. Leadership takes an incredibly nuanced balance of authority and compassion, grit and softness and drive and a sense of reward. It’s perhaps the toughest role entrepreneurs will ever step into when they begin to hire out staff and drive their vision forward.

Don’t fool yourself into thinking because your business is a great idea, it means you’re a good leader. Develop and cultivate the traits great leaders posses by taking small daily actions.

Here are five things real leaders do, inspired by the leadership of Henry Ford (along with some of his great quotes).

1. Listen

“If there is any one secret of success, it lies in the ability to get the other person’s point of view and see things from that person’s angle as well as from your own.”

Real leadership requires more listening than talking. When you pause to really hear other people’s side of the story, to let their perspective sink in and allow yourself to not be attached to your own notion of what’s right, you exhibit a true quality of a leader.

Listen more than you speak and learn how to hear others. It’s not that other points of view will necessarily be right, but just listening can go a long way. Great leaders allow other voices than just their own be heard.

2. Assess

“A business that makes nothing but money is a poor business.”
Every day, real leaders assess their businesses, the day’s activities and their teams, products and time. Money is a crucial and necessary reason for business. You need money to thrive, survive and keep your business going. It’s a wonderful thing. However, money for money’s sake alone will not drive decisions that are for the good of your staff, your community or the greater scope of humanity.

True leaders assess what areas their businesses are being efficient at and what areas they are not, and weigh their monetary decisions against other criteria. Monetary decisions can’t always be measured alone. Sometimes they need to be balanced against values such as integrity, vision and purpose. A true leader assesses the bottom line and his or her moral compass, and then makes adjustments accordingly.

3 + 4. Improve and take action

“You can’t build a reputation on what you are going to do.”

After they assess, great leaders look at where they can get improve. When they identify better ways of doing things, they act. It’s a perpetual cycle: assess, improve, action.

True leaders don’t just apply the cycle to their businesses, they apply it to themselves. How can they be clearer communicators? How can they be better leaders? Where can they improve their skills?
Leadership is an ever-evolving and continuous process for yourself and your business. Start inward and work your way out.

5. Expect

“Quality means doing it right when nobody is looking.”

Real leaders have high expectations of others, but they have high expectations of themselves, too. True leaders expect more from themselves than any member of their teams. They lead by example, not by threat. They inspire their team to perform at the peak vs. demanding.

Real leaders also know that sometimes, team members won’t be able to live up to the expectations the team needs to thrive and they’ll have to take action. Being a leader means making touch decisions, decisions not based on personal emotions but the good of the team. They know that there are situations where changes have to be made.

Expect a lot from yourself to build and to maintain your business and your team. Real leaders make the necessary changes and do the right thing for the good of the whole group.

Posted in Business, Entrepreneurship, Leadership, Personal Development | Leave a comment

Job Vacancy: Social Media Specialist – 10th of Ramadan – Egypt

For a major textile factory in 10th of Ramadan city:

Social Media Specialist with 1-3 years of experience in initiating and maintaining various social media platforms on a daily basis.

Will be required to initiate and build the social media presence over various platforms, as well as updating and maintaining those platforms on a daily basis.

Creative, independent, fluent in both Arabic and English, with strong communication skills.

Able to multi-task and work on tight schedules.

9-5, Friday off.

Salary is negotiable.

Those interested; please send your CV in Word format with subject: Social Media Specialist – Textile Factory to Amr@AmrBadran.com

All the best.

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